White Label Equipment Financing Canada | Partner Program

Offer equipment loans and leases under your own brand. Become a white-label financing partner with Mehmi Financial Group today.
White Label Equipment Financing Canada | Partner Program
Written by
Alec Whitten
Published on
September 21, 2025

TL;DR / Summary

White-label equipment financing allows dealers, vendors, and service providers to offer financing directly under their own brand while Mehmi Financial Group manages underwriting, approvals, and compliance. This model helps you close more sales, improve customer loyalty, and earn additional commission revenue. In a Canadian market where 70%+ of SMEs rely on financing for equipment purchases, adding white-label financing ensures you never lose a sale to a bank.

Why White-Label Financing?

In today’s B2B environment, Canadian businesses expect financing to be part of every transaction. According to the Canadian Finance and Leasing Association (CFLA), equipment financing represents over $46 billion annually, with small and mid-sized businesses driving much of this demand.

When a customer asks, “Do you offer financing?”, saying no can cost you the sale. White-label programs solve this by letting you provide financing as if it’s your own in-house product — but without the burden of licensing, underwriting, or risk management.

Key benefits include:

  • More sales: Customers are more likely to buy when financing is available on the spot.
  • Stronger branding: Financing documents and quotes carry your logo, not a bank’s.
  • Extra revenue: Earn commissions on every funded deal.
  • Customer loyalty: Keep buyers within your ecosystem for repeat business.

Who Can Become a White-Label Partner?

The program is designed for businesses that already serve Canadian SMEs and want to add financing without creating their own lending division. Ideal partners include:

  • Equipment dealers & resellers (trucking, construction, agriculture, medical, hospitality).
  • B2B service providers (IT firms, industrial suppliers, consultants).
  • Accountants & business advisors with clients needing capital solutions.
  • Vendors with repeat customers who frequently require credit.
  • Independent brokers who want a stronger brand presence.

How the Program Works

White-label financing is simple and scalable:

  1. Brand it your way – Quotes and applications go out under your company name and logo.
  2. Submit deals easily – Use Mehmi’s online sub-broker portal to upload applications.
  3. We handle the backend – Mehmi manages underwriting, compliance, and funding.
  4. You earn commissions – Paid on every deal funded, without operational risk.

This means you focus on building relationships and closing sales, while we handle credit.

Products You Can Offer Under White-Label

As a partner, you can extend Mehmi’s full financing suite to your clients:

  • Equipment loans & leases
  • Working capital loans
  • Invoice & freight factoring
  • Asset-based lending
  • Refinancing & sale-leaseback
  • Truck repair financing
  • CSBFP government-backed loans

This variety ensures you have a solution for almost every customer profile, from startups to established businesses.

Market Insight: Why Dealers Need White-Label Financing

  • 70% of Canadian SMEs use debt financing for equipment purchases (CFLA data).
  • Dealers who offer financing see up to a 20% higher close rate compared to those who don’t.
  • Customers prefer one-stop solutions — they’d rather finalize equipment and financing in the same meeting than shop banks.
  • Margins are tightening in trucking, construction, and healthcare. Offering financing creates an extra revenue stream for dealers.

White-label financing is no longer optional. It’s a competitive necessity.

Case Study: Ontario Truck Dealer

A mid-sized truck dealer in Ontario joined Mehmi’s white-label program in 2024. Within 60 days:

  • They closed five sales that would have been lost without financing.
  • Customers secured funding in under 48 hours.
  • The dealer earned commission revenue on top of equipment sales.
  • Their brand recognition improved — customers saw them as a full-service provider, not just a reseller.

This shows how white-label financing can turn a dealership into a finance-enabled business partner.

Comparison Table: White-Label vs. Referral Financing

Factor White-Label Financing Referral to Bank/Lender
Brand Control All documents under your name/logo Customer deals with bank directly
Customer Loyalty Stays with your business Risk of losing client to the bank
Revenue Potential Earn commissions on every funded deal No revenue from referral
Approval Speed 24–48h typical 2–6 weeks for banks

FAQ: White Label Equipment Financing in Canada

1. Do I need a lending license?
No. Mehmi handles compliance, underwriting, and regulatory oversight.

2. How fast are approvals?
Most applications close in 24–48 hours, even for startups.

3. Can I brand financing under my own company logo?
Yes. All quotes, applications, and documents can be customized for your business.

4. Is this available nationwide?
Yes. Our program covers all provinces and territories in Canada.

5. Do I earn commissions too?
Yes. Every funded deal pays you a commission.

6. What industries qualify?
Trucking, construction, manufacturing, agriculture, hospitality, healthcare, and more.

Final Thoughts

White-label equipment financing is transforming how Canadian dealers and service providers grow. By embedding financing directly into your sales process, you can:

  • Close more deals by removing financial barriers.
  • Strengthen your brand by keeping financing under your name.
  • Add a new revenue stream with commission payouts.
  • Improve customer loyalty with one-stop solutions.

With Mehmi’s backend support, you don’t need to become a lender — you just need to offer financing under your own brand.

👉 Apply today to become a white-label partner with Mehmi Financial Group and start closing more deals with financing built into your business.

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